KANSAS CITY, Mo. (May 3, 2016) — As part of its efforts to support young people pursuing an automotive career, Weld Racing L.L.C. has renewed its sponsorship of the Hot Rodders of Tomorrow (HROT) Engine Challenge program, which the company has backed since 2013.
HROT is a nationwide high school engine building competition that, according to Weld, “engages the next generation to pursue careers in the performance aftermarket and racing.”
Regional competitions are held across the country for high school teams competing against the clock in a total engine rebuild.
The program began in 2008 with five teams. Last year, 153 teams competed in regional contests for the right to claim a share of the $4.55 million pool of scholarships offered by supporting educational institutions.
Each team has a sponsor assigned — coming from a pool of HROT supporters that include many major manufacturers in the performance aftermarket along with the Specialty Equipment Market Association (SEMA) and Performance Racing Industry Inc., which the trade group acquired in 2012.