TRELLEBORG, Sweden (May 3, 2016) — Trelleborg Wheel Systems has extended its social media presence with the launch of its TrelleborgAgri Instagram account that provides an additional gateway to increase engagement with farming and forestry professionals, the company said.
The tire and wheel company is encouraging those across the agricultural industry to share their best images of Trelleborg tires and wheels in the field and the forest.
“Modern agriculture demands that farming professionals produce more with less and do so more quickly than ever before. With that in mind, the immediacy of social media provides us with an ideal platform to connect with the growing number of farming professionals across the globe,” said Roberto Angelucci, digital marketing manager at Trelleborg Wheel Systems.
“Having invested significant time and resources developing the strength of our existing presence across many of the globe's most popular social channels, the decision to extend our reach to those on Instagram, an increasingly popular platform for the agricultural industry, was a simple one.”
TrelleborgAgri boasts more than 265,000 social contacts on Twitter, Facebook, LinkedIn, YouTube and Flickr. Each channel enables Trelleborg to share the latest on best-in-class tools, solutions and services, as well as share details about exhibitions and events such as its field demonstrations, interacting with customers across North America and other parts of the world, the company said.
Click here to access the new TrelleborgAgri Instagram account.