FARMINGTON HILLS, Mich. (Feb. 3, 2016) — The Equipment & Tool Institute (ETI) has redesigned its website to be more member friendly.
The updated site is designed to provide members with access to information such as ETI event details, a member search function, key documents and presentations, an events calendar, job postings and other valuable industry information, ETI said.
According to the institute, the website offers a clean, modern design featuring easy-to-navigate functionality and a content-rich site experience, with streamlined access to various ETI sub-sites. These include ETI's Events, the TEK-NET Library, market research and OEM data licensing information.
In addition, the site features a dedicated section that provides prospective members with key information about ETI, the benefits of membership and how to join.
“We strive to continually add to our member offerings, and our new website is a major step towards enhancing the ETI membership experience,” said Jessie Korosec, ETI marketing manager.
“This is our communication tool aimed at establishing a closer relationship with our membership and to attract new members. We want our members to be one click away from useful and pertinent information.”
Ms. Korsec added that visitors to the site can stay informed through the institute's online blog, which “contains richer content and exclusive articles and information, such as technical information, legislation updates, industry-related stories, ETI event recaps and our press releases.”
The new website also will provide social media integration and direct links to ETI's Facebook, Twitter and LinkedIn pages, where company and industry updates appear on a regular basis.