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December 08, 2015 01:00 AM

BKT part of an 'a-mazing' project

Tire Business Staff
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    (BKT USA Inc. photos)

    HARTVILLE, Ohio (Dec. 8, 2015) — Tire importer/distributor BKT USA Inc. recently partnered with Hartville farmer Bill Bakan for that community's annual Maize Valley Fall Experience this fall that included the BKT logo emblazoned on a cornfield.

    For the past few years Mr. Bakan has mowed his 8-acre cornfield into a unique themed maze.

    This year, BKT said he teamed up with the company to create a BKT logo and Monster Jam Gravedigger truck design — with the help of global positioning satellite technology.

    BKT USA is a subsidiary of India's Balkrishna Industries Ltd., a Mumbai-based specialty tire manufacturer. It operates sales offices in Akron for agricultural, industrial and light construction off-highway tires and another in Brentwood, Tenn., for OTR sales and service subsidiary for mining and heavy construction tires.

    BKT is the official tire of the Monster Jam series of “monster truck” competitions, and Balkrishna Industries the exclusive tire sponsor through 2018, according to a deal signed in March with Feld Motor Sports Inc.

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