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October 22, 2015 02:00 AM

BLOG: Goodyear goes 'back to future'...sort of

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    (Goodyear photo)
    A set of Goodyear Eagles gets the once-over as a time-traveling DeLorean outside Mountain View Tire & Auto Service in Lakewood, Calif., gets set to blast off across the skies of the Golden State in search of a blimp.

    AKRON (Oct. 22, 2015) — In case  you weren't aware because maybe your calendar was on the fritz or you were spending time in another dimension or galaxy, yesterday was “Back to the Future” day.

    What's that? You ask. Well, unless you weren't born yet, were perhaps hiding behind some third rock from the sun or are a non-fan of the iconic 1985 science fiction flick of that name directed by Robert Zemeckis, Oct. 21, 2015, is the date to which Marty McFly (Michael J. Fox) and Doc Brown (Christopher Lloyd) time-travel in “Back to the Future Part II.”

    The film envisioned a number of things that would be commonplace by this year — bold new technologies and products like flying cars, hoverboards, dog-walking drones, Group Michelin's Bibendum mascot a slim, trim 185 pounds and running for the U.S. Senate from South Carolina — naw, just kidding about that last one.

    Though it didn't specifically name them, the movie's predictions of life in the year 2015 should have included the need for highways — and tires, ‘cus they're still here, aren't they?

    (Unfortunately, Marty and Doc didn't predict the massive proliferation of tire sizes, but then they had other things to contend with, like getting back to their present-day lives.)

    (Theatrical release poster by Drew Struzan)

    To mark the momentous occasion, Akron-based Goodyear had a little fun going back to the future. A replica DeLorean time machine made a “pit stop” at Goodyear dealership Mountain View Tire & Auto Service in Lakewood, Calif., for a checkup before its big day heading off to future skies and adventures.

    The tire maker deftly pointed out that Goodyear Eagle tires were used on the original shiny, stainless steel DeLorean in the “Back to the Future” trilogy series.

    (And for the record, no studies have been conducted about the effect of time travel on tire aging, though there's probably some obscure Congressional committee delving into that subject as you read this. Stay tuned.)

    As part of the commemoration of the Oct. 21 movie date, the Goodyear Blimp flew over an official fan event being held at Universal Studios Hollywood as the airship's crew struggled to figure out what year it actually was and why the Fujifilm blimp suddenly appeared angrily on the horizon.

    In case you're interested in reading up on the 30th anniversary of Back to the Future, you can visit its official website by clicking here. Just remember to pack a lunch — in case you get caught up in a time warp.

    So why didn't we post this item yesterday? Uh…blame it on the vagaries of time travel and a missing calendar page.

    ____________________________________________

    To reach this reporter: [email protected]; 330-865-6130; Twitter: @SigMikolajczyk

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