NEWTON, Mass. (Oct. 2, 2015) — Valvoline Instant Oil Change (VIOC) will officially kick off its October Pink Wiper fundraising campaign on Oct. 3.
October is Breast Cancer Awareness month and VIOC's campaign is a national event with participating locations giving away special pink swag.
Henley Enterprises Inc., the largest Valvoline Instant Oil Change franchisee, is raising funds and increasing awareness for National Breast Cancer Foundation Inc. (NBCF). Valvoline said throughout the month of October it will be selling pink windshield wiper blades, with a portion of revenues being donated to NBCF.