MEXICO CITY — Ranger Products, a division of BendPak Inc, of Santa Paula, Calif., has introduced its QuickJack portable lifting system to the Mexican market where, by mid-July, it had sold about 500 units.
Launched in the United States in the summer of 2013, the QuickJack “was developed specifically to address the shortcomings that have plagued the race circuit and DIY markets for decades — getting cars off the ground shouldn't be such a chore,” QuickJack said on its website.
QuickJack has appointed 150 to 200 distributors worldwide in the past two years, Maricela Noriega, a member of the QuickJack division sales team, told Tire Business at the PAACE Automechanika Mexico City trade show in July.
“We have distributors in Australia, the (United Kingdom), Canada, South America and Africa, and we are all over the United States,” she said.
But at the time of the interview no distributor had been appointed in Mexico, where the company had already racked up sales of about 500 systems, according to Ms. Noriega. “We cover Mexico directly from our home base in California,” she said, adding that “there's nothing like this on the market, and we think the people of Mexico will benefit from our system.”
In Mexico, QuickJack is targeting service shops as well as retail customers. The QuickJack system is available in six models, with lifting capacities ranging from 3,500 pounds to 5,000 pounds. Prices vary between $1,035 for the BL-3500 AC (110-volt) model and $1,340 for the BL-5000XL (12-volt), according to the company's website.
Stephen Downer is a Mexico-based freelance writer who covers that country and Latin America for Tire Business and its Latin America e-newsletter.