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July 16, 2015 02:00 AM

Bosch relaunches North American website

Tire Business Staff
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    WARREN, Mich. (July 16, 2015) — Robert Bosch L.L.C. has relaunched its North American website, pulling all Bosch diagnostic tools into one site with a new, mobile-responsive design.

    The URL contains three separate websites, featuring DIY diagnostic tools (under the DIY tab), professional diagnostic tools (PRO) and crash data retrieval (CDR) tools. According to Bosch, each section features “easier navigation, better performance and improved product search functionality for an enhanced user experience.”

    Technicians can find Bosch diagnostics tools in the PRO section, in addition to the firm's new ESI heavy-duty scan tool. Needed tools are easier to find and displayed categorically on the homepage, the company added.

    The site also will store Bosch diagnostics webinars and training sessions for quick reference on valuable technician training. Technicians looking to purchase Bosch diagnostic tools will find a “Where to buy” section featuring popular distributors and resellers.

    Lastly, technicians can use the website to register and update their diagnostic tools and contact Bosch for any service or support needs.

    Emergency personnel and accident investigators looking for Bosch's CDR tools will have access to a clean layout with information on all related tools and accessories. Information on training sessions and a glossary will help provide visitors with what they need to learn on a CDR tool, according to Bosch.

    Finally, the DIY section showcases Bosch's line of diagnostic and test-tune tools for the DIY buyer. The new line, available at O'Reilly Auto Parts stores nationwide, features six diagnostic tools for OBDI and OBDII, timing lights, multimeters, inspection scopes, compression testers and more.

    According to Bosch, each product page links directly to the corresponding O'Reilly product page, “so DIYers can easily find and purchase the tool that best suits their needs.” An OBDII code-lookup tool, vehicle coverage charts and engine sensor glossary provide additional resources.

    Bosch noted that the code-lookup page also includes a rotator that scrolls through commonly needed features on scan tools. Dedicated icons showcase the capabilities of each tool on the product page, for easy comparison.

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