TAUNTON, Mass. (June 22, 2015) — Sullivan Tire and Auto Service has signed up Red Sox second baseman Dustin Pedroia for three more years as its ad spokesman.
The dealership began is relationship with Mr. Pedroia during the 2008 Red Sox season. The current agreement, which runs through 2018, includes his appearance in Sullivan Tire advertising on television, radio and in print media. The agreement also includes the second baseman making personal appearances at Sullivan Tire functions.