Skip to main content
Sister Publication Links
  • Automotive News
  • Rubber News
  • European Rubber Journal
Subscribe
  • Login
  • Register
  • Subscribe
  • Current Issue
  • HUMANITARIAN
  • News
    • TIRE MAKERS
    • COMMERCIAL TIRE
    • GOVERNMENT & LAW
    • MERGERS & ACQUISITIONS
    • BEST PLACES TO WORK
    • OBITUARIES
    • OPINION
    • MID YEAR REPORT
    • SERVICE ZONE
  • ADAS
  • Data
    • DATA STORE
  • Custom
    • SPONSORED CONTENT
  • Resources
    • Events
    • DIRECTORY
    • CLASSIFIEDS
    • SHOP FLOOR
    • AWARDS
    • ASK THE EXPERT
    • LIVESTREAMS
    • WEBINARS
    • SEMA LIVESTREAMS
    • RUBBER NEWS EVENTS
    • BALANCING
    • DEMOUNTING
    • SAFETY
    • TIRE REPAIR
    • TPMS
    • TRAINING
    • VEHICLE LIFTING
    • WHEEL TORQUE
    • Best Places to Work
  • ADVERTISE
  • DIGITAL EDITION
MENU
Breadcrumb
  1. Home
  2. Latin America English
February 18, 2015 01:00 AM

Ferrari named Pirelli Latin America CEO

Tire Business Staff
  • Tweet
  • Share
  • Share
  • Email
  • More
    Print
    Paolo Ferrari

    NEW YORK — Pirelli Tyre S.p.A. has named Paolo Ferrari, CEO of Pirelli Tire North America Inc. (PTNA) the past three years, to be CEO of Pirelli Latin America, a business unit with six plants in three countries and nearly $2.9 billion in sales.

    Mr. Ferrari filled a position left vacant by the departure in early 2013 of Mauro Pessi, who had been overseeing Latin America since 2011.

    During Mr. Ferrari's three-year tenure as CEO of PTNA, the company expanded its industrial foot print with the construction of a factory in Silao, Mexico, the renewal of the product portfolio with the introduction of new replacement “Plus” lines, and the enhancement of marketing and distribution programs such as FasTrack associate dealer program.

    “It has been a true honor to lead the NAFTA team and lay the foundation for continued future growth for Pirelli in North America,” Mr. Ferrari said.

    “Our investments in North America show Pirelli's commitment to the region and it has been exciting to see our brand and presence growth in the region. While I'm sad to leave a talented team and exciting marketplace, I'm also looking forward to the new challenges and opportunities that await me in Latin America.”

    Latin America represents 36 percent of Pirelli's global sales and 38 percent of the firm's global employment.

    Pirelli did not say where Mr. Ferrari would be based.

    At the same time, Pirelli named Pierluigi Dinelli, CEO for Pirelli Italia, to be chairman and CEO of Pirelli's NAFTA region, succeeding Mr. Ferrari.

    Mr. Dinelli brings more than a decade of international experience to the position, including three years (2004-06) years at PTNA as marketing director and four years at Italian brake manufacturer Brembo S.p.A. He returned to Pirelli from Brembo in January this year to be CEO of Pirelli Italia.

    “I look forward to returning to America as the new chairman and CEO of Pirelli Tire North America,” Mr. Dinelli said. “The local team has done an incredible job of growing market share and driving new initiatives.

    “I am thrilled to build on [Mr. Ferrari's] legacy and bring my knowledge of the market, combined with my recent position at Pirelli's headquarters, to continue fueling our momentum.”

    Related Articles
    Ferrari nombrado CEO de Pirelli Latin America
    Ferrari nombrado CEO de Pirelli Latin America
    Letter
    to the
    Editor

    Do you have an opinion about this story? Do you have some thoughts you'd like to share with our readers? Tire Business would love to hear from you. Email your letter to Editor Don Detore at [email protected].

    Most Popular
    1
    TBC, Mavis complete deal for NTB, Tire Kingdom stores
    2
    Update: Goodyear agrees to meet investment group
    3
    Mavis acquiring TBC's NTB, Tire Kingdom business
    4
    EV owners say OE tires wearing out too soon
    5
    Goodyear to halve capacity at Fulda plant, cut jobs
    SIGN UP FOR NEWSLETTERS
    EMAIL ADDRESS

    Please enter a valid email address.

    Please enter your email address.

    Please verify captcha.

    Please select at least one newsletter to subscribe.

    Newsletter Center

    Staying current is easy with Tire Business delivered straight to your inbox.

    SUBSCRIBE TODAY

    Subscribe to Tire Business

    SUBSCRIBE
    Connect with Us
    • Facebook
    • LinkedIn
    • Twitter
    • Instagram
    • RSS

    Our Mission

    Tire Business is an award-winning publication dedicated to providing the latest news, data and insights into the tire and automotive service industries.

    Reader Services
    • Staff
    • About Us
    • Site Map
    • Industry Sites
    • Order Reprints
    • Customer Service: 877-320-1716
    Partner Sites
    • Rubber News
    • European Rubber Journal
    • Automotive News
    • Plastics News
    • Urethanes Technology
    RESOURCES
    • Advertise
    • Privacy Policy
    • Privacy Request
    • Terms of Service
    • Media Guide
    • Editorial Calendar
    • Classified Rates
    • Digital Edition
    • Careers
    • Ad Choices Ad Choices
    Copyright © 1996-2023. Crain Communications, Inc. All Rights Reserved.
    • HUMANITARIAN
    • News
      • TIRE MAKERS
      • COMMERCIAL TIRE
      • GOVERNMENT & LAW
      • MERGERS & ACQUISITIONS
      • BEST PLACES TO WORK
      • OBITUARIES
      • OPINION
      • MID YEAR REPORT
      • SERVICE ZONE
    • ADAS
    • Data
      • DATA STORE
    • Custom
      • SPONSORED CONTENT
    • Resources
      • Events
        • ASK THE EXPERT
        • LIVESTREAMS
        • WEBINARS
        • SEMA LIVESTREAMS
        • RUBBER NEWS EVENTS
      • DIRECTORY
      • CLASSIFIEDS
      • SHOP FLOOR
        • BALANCING
        • DEMOUNTING
        • SAFETY
        • TIRE REPAIR
        • TPMS
        • TRAINING
        • VEHICLE LIFTING
        • WHEEL TORQUE
      • AWARDS
        • Best Places to Work
    • ADVERTISE
    • DIGITAL EDITION