AKRONTire Business has named Mark McCarron to the newly created position of digital coordinator.
He will handle the digital advertisement scheduling and video production and will assist with social media efforts for Tire Business and its Akron-based sister publication Rubber & Plastics News.
As a graduate of The University of Akron, Mr. McCarron majored in integrated marketing and communication.
Previously, Mr. McCarron was a part-time intern handling digital content for Tire Business and Rub-ber & Plastics News.