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February 04, 2015 01:00 AM

SEMA Show looking for speakers

Tire Business Staff
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    DIAMOND BAR, Calif. (Feb. 4, 2015) — The Specialty Equipment Market Association (SEMA) is inviting business and industry experts to submit applications to present seminars at the 2015 SEMA Show, scheduled for Nov. 3-6 in Las Vegas.

    The Diamond Bar-based association said it is especially interested in experts within a few key topics, including: “How to Protect a Business from Online Hackers” and “How Today's Kids Will Regard Cars and Trucks.”

    “The SEMA Show is about helping businesses succeed, whether it is by connecting manufacturers with buyers or providing participants with information that will help their businesses,” said Peter MacGillivray, SEMA vice president of events and communications. “The seminars give SEMA Show participants greater return on their investment.”

    The trade show's education program typically includes more than five dozen sessions. While topics address basic business practices such as accounting, marketing and social media, SEMA said this year's program “will emphasize issues that are of greatest concern to businesses in the automotive aftermarket.”

    Experts who can contribute to the following topics are preferred:

    • Is the Internal Combustion Engine Dead? Myths vs. Reality;

    • The Cyber Security Arms Race: Protecting Your Business Against Hackers;

    • 5 Things Every Business Needs to Know About the Cloud;

    • The E.V. Highway: The Business of High Performance Electrical;

    • 7 Ways Woman are Better Bosses than Men; and

    • What Will Your Kid's Hot Rod Be?

    All speakers should be able to focus on industry issues and not a specific company position or agenda, according to SEMA.

    “We're seeking industry leaders who have proven expertise,” said Zane Clark, SEMA director of education. “The goal is to provide sShow participants with top-rated information that will help them in their businesses.”

    Applications for speaker submissions are available on SEMA's website until Feb. 18. Speaker entries will be answered by no later than April 25. For more details, contact Mr. Zane Clark via email at [email protected] or by calling 909-978-6743.

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