LEXINGTON, Ky. (Dec. 22, 2014) — Ashland Inc. has launched TeamValvoline.com, an online resource that it said provides a one-stop destination for racers, engineers, auto professionals and car enthusiasts to access content from industry leaders and connect with a community of racers and racing fans.
“For decades, we've been working with our racing partners, in our labs and on the track to provide the world's top drivers with the very best in engine wear protection,” said Jamal Muashsher, director of Valvoline global brands. “With the launch of TeamValvoline.com, we make it possible for racers of all levels to benefit from the same level of expertise and innovation that has driven teams like Hendrick Motorsports, JR Motorsports and Kasey Kahne Racing to wins at the track. We're also excited to announce that we are now the official motor oil of the ARCA racing series.”
TeamValvoline.com offers racers online activities that can help them earn points redeemable for deals, educational opportunities, and experiences. Teams also can apply for a Valvoline sponsorship by filling out an online submission form.
To encourage drivers and enthusiasts to sign up for TeamValvoline.com, Valvoline is offering an incentive until Dec 31 that rewards enrollees with a double-point bonus for purchases.
The site also will make the company's Pro-V Racing line of premium racing oils and lubricants available for direct purchase by the public.
