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December 02, 2014 01:00 AM

Liqui Moly switches to TC3 sponsorship

Tire Business Staff
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    (Clip from Liqui Moly video)
    Liqui Moly GmbH is ending its participation in the World Touring Car Championship.

    ULM, Germany (Dec. 2, 2014) — Liqui Moly GmbH is ending its participation in the World Touring Car Championship (WTCC) but will continue its sponsorship with Volkswagen A.G. in the new TC3 International Series next year.

    Ulm-based Liqui Moly, which markets motor oils, additives and vehicle care products, said it has supported the Engstler Team in the Touring Car Championship since 2008.

    This year Franz Engstler won the world championship title for private drivers in the WTCC, however Liqui Moly said it ended its WTCC sponsorship because factory teams participating in the WTCC have become so dominant that the dwindling number of private drivers no longer have a chance.

    Liqui-Moly-WTCC.png

    “That is why we are no longer supporting participation in the WTCC,” said Peter Baumann, Liqui Moly marketing manager.

    The TC3 International Series is reserved for private drivers exclusively, according to Mr. Baumann. “We want to compete in a series where the ability of the drivers stands as the main factor.”

    The Liqui Moly Engstler team will drive three Volkswagen Golf GTIs. The Engstler team is one of the eight teams founding the new racing series. Three of the 12 races will be held together with Formula 1 races, according to Liqui Moly.

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