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November 21, 2014 01:00 AM

Michelin Premier named a top innovation

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    Michelin North America Inc. photo
    Michelin's Premier A/S features three distinct new tread design features that Michelin allow the tire to "regenerate" its tread over time.

    GREENVILLE, S.C. (Nov. 20, 2014) — Popular Science magazine has selected the Michelin Premier A/S tire, with Evergrip” evolving tread design, as one of the Top 100 innovations of 2014 in the automotive category of its annual Best of What's New list.

    The Michelin Premier A/S tire with EverGrip features an evolving tread design and high-traction rubber compound to provide wet grip even as the tires wear down.

    “We are honored to have the Michelin Premier A/S recognized as a significant leap forward in innovation by the world's largest science and technology magazine,” said Scott Clark, COO of Michelin North America Inc.'s passenger and light truck tire division.

    “The Premier A/S reflects our continued commitment to staying on the leading-edge of research and development so that we can continue to provide consumers with new products that make their driving experience safer and more enjoyable.”

    Labeling the Premier A/S the “No-Slip Tire,” the magazine's editors wrote: “On wet roads, treads siphon away water, making it less likely that the car will skid or hydroplane. Still, drivers often wear tires until they're nearly bald. Adapting to consumer behavior, Michelin designed grooves that widen over time (the opposite of most tires) as well as grooves that emerge as the tire wears down. The Premier A/S is also built from a new high-silica compound that provides better traction in the rain.”

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