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November 18, 2014 01:00 AM

RTA marks 4-yr. anniversary

Tire Business Staff
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    PACIFIC GROVE, Calif. (Nov. 18, 2014) — The Retread Tire Association (RTA), which is marking its fourth anniversary, has grown from a couple of die-hard dues-paying members to more than 300.

    The RTA was founded in November 2010 by Harvey Brodsky, RTA managing director who formerly held that position with the Tire Retread & Repair Information Bureau (TRIB), which is now headed by David Stevens.

    “RTA was founded at the request of many retreaders and others who were not happy over the fact that I had been let go from the other association,” Mr. Brodsky wrote in a recent RTA newsletter. “…Now four years later, more than 360 members from 39 countries have joined us and although a few have left, most have stayed and we are proud to state that we have an extremely high retention rate when it comes to having their annual memberships renewed.

    “For this we thank each and every one of you for your support and for staying with us, especially during our growth years, and you have my promise that we will continue to do everything in our power to make your annual investment in RTA more than worthwhile.”

    Mr. Brodsky went on to outline “just a few of the things we have accomplished” since the RTA's founding:

    • “We have sent thousands of RTA Casing & Supplier Memos, RTA “News You Can Use” memos and RTA news releases,” in addition to answering hundreds of emails and telephone calls from RTA members and others, including non-members.
    • “We have answered many hundreds of telephone calls from truckers and others who have heard us on the radio or read one of our many articles and news releases, and want more information about the economic and environmental benefits of using retreads. We always send an RTA information packet of materials as a follow up to the telephone calls.”

    He added that the Pacific Grove-based trade group “will always reply and try to help non-members if their request is reasonable. We do this because we believe that our first obligation is to do everything we can to protect and defend the retread industry — regardless of whether the request comes from a member or a non-member.”

    The RTA also claims to be the world's largest clearinghouse for the buying and selling of retreadable casings of all sizes. Mr. Brodsky said the organization's Casing Memos “are sent to nearly 1,000 email addresses worldwide and are extremely effective.”

    Anyone interested in obtaining a sampling of RTA casing and other memos can send an email to [email protected].

    Mr. Brodsky added that he is “available seven days a week to accept your calls or emails.” He can be reached on his cell phone at 831-917-6449 and via email at [email protected].

    “My father once told me that if I find something I love to do I'd never have to work a day in my life,” Mr. Brodsky said, adding: “He was right because I sure love what I do just as I love all of our members and this wonderful industry that has been so good to me!”

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