GAINESVILLE, Va. (Oct. 24, 2014) — The Hybrid Shop (THS) has named Jen Martin marketing director.
Ms. Martin brings more than 10 years of marketing and business development experience to her new position, “a significant portion of which was spent crafting innovative, results-driven marketing campaigns for industries including commercial construction and development as well as the private club space,” according to THS.
In her new role at THS, the company said Ms. Martin will oversee all of its day-to-day marketing activities, planning and implementing strategic marketing projects and campaigns to support and expand THS' ongoing growth as well as enhance dealer partner relationships.
“Jen's experience makes her an ideal fit to help us continue our commitment to the development and delivery of innovative, results-oriented marketing campaigns that enhance our relationships with our dealer partners and give them the tools to maximize the business value and benefits they generate by serving the HEV (hybrid electric vehicle) market,” said Judy Curry, THS chief marketing officer. “We are thrilled to have her onboard and look forward to the future with such a talented expert at the helm of our marketing efforts.”