LAS VEGAS (Oct. 15, 2014) — Amsoil Inc. has signed on as title sponsor of the Rapture Challenger, a project vehicle designed by Vintage Race Rentals and Pfaff Designs that will be unveiled at the upcoming 2014 Specialty Equipment Market Association (SEMA) Show in Las Vegas.
Vintage Race Rentals and Pfaff were selected to modify the Dodge Challenger in a nationwide search that Chrysler Group L.L.C. conducted, according to Amsoil. The assembled team of automotive experts and enthusiasts has earned several SEMA project vehicle awards in the past and racing accolades.
The Rapture Challenger will make its debut at the Amsoil booth (No. 24661) at 9:30 a.m. Nov. 4. Following the show, the vehicle is slated for high-profile appearances at national and regional events, along with TV coverage, magazine features, social media campaigns and more, the company said.
In addition to its sponsorship of the project vehicle, Amsoil said it will be the exclusive lubricant supplier for the 2015 Dodge Challenger 392 Scat Pack that features a 6.4L HEMI engine, shaker hood and 6-speed manual transmission.