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October 14, 2014 02:00 AM

Trelleborg releases tire efficiency app for farmers

Tire Business Staff
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    AKRON (Oct. 14, 2014) — Trelleborg Wheel Systems Americas Inc. has launched a tire efficiency app to help farmers better allocate tire use.

    The intuitive, user-friendly app, for iOS and Android tablets, is based on the concept of the total cost of ownership, according to Trelleborg, which noted it “measures the benefits provided by a set of Trelleborg tires for one axle both in terms of cost savings and reduced working time.”

    Specifically developed for farmers, contractors and specialized tire and machinery dealers, the app “enables users to select the number of hectares covered, their specific operation, working time and several other parameters,” the tire maker said, with the assessment based on one year of operation and relating to a set of tires for one axle.

    Lorenzo Ciferri, marketing director of agricultural and forestry tires at Trelleborg Wheel Systems, said the company is “committed to providing farming professionals with the latest tools, solutions and services in order to run their farming operations more efficiently and productively.

    “For many farming professionals, upfront cost is one of the important considerations when selecting agricultural tires. However, although costs savings may seem attractive in the short-term, they often come at the expense of whole-life costs. Farming professionals are therefore at risk of compromising long term efficiency and productivity.”

    Mr. Ciferri said the concept of the total cost of ownership of an agricultural tire “is becoming an increasing consideration for farmers — both for the selection of the tire brand during the purchase of a new machine and when replacing tires. However for many farming professionals, accurately calculating a tire's whole life cost can prove particularly time consuming.

    “Thanks to the new tire efficiency app, users can in just a few clicks precisely calculate the whole life cost of their existing tires and the potential efficiency savings provided by Trelleborg's TM1000 High Power, TM900 High Power and TM800 tires. What's more, the app also provides users with everything they need to know about each tire via technical product brochures.”

    Trelleborg said its new app, available in six languages, features a design and user interface allowing farmers to share the results with friends and colleagues by email, Facebook or Twitter. The company also is in the process of adding languages for the app and making it available for use on all mobile devices and platforms.

    Through the app, users also can request access to Trelleborg's Tyre Efficiency Manual. Available in six languages, the company said it details “the necessary steps for the Total Cost of Ownership Calculator and educates farming professionals on how to benchmark alternative solutions for themselves.”

    The app is connected to Trelleborg's tire performance database comprising the results of comprehensive product testing conducted by the tire maker in co-operation with institutes that research the agricultural industry.

    The tire efficiency app is available for download from the Apple store, Google Play and the Trelleborg Wheel Systems website. 

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      • Humanitarian Award
      • RETAIL TIRES
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      • Mid-Year Report 2022
      • RUSSIA WAR IN UKRAINE
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