LAS VEGAS (Sept. 16, 2014) — The Automotive Aftermarket Products Expo (AAPEX) is offering a Attendee Acquisition Widget that lets buyers use an exhibitor's website to register for the show as well as view an exhibitor's online profile, products, show specials and news releases.
Buyers also can use the widget to add a favorite exhibitor to their personalized Expo Plan, without leaving the exhibitor's website, according to organizers of AAPEX, which runs Nov. 4-6 at the Sands Expo Center in Las Vegas.
With the Attendee Acquisition Widget on their websites, exhibitors are making it easy and convenient for buyers to prepare for AAPEX, organizers said. In turn, exhibitors can use the free widget to collect leads before AAPEX, track visitors to their online profile and promote their booth at AAPEX. The widget is bundled with a dashboard that helps exhibitors monitor and evaluate their ROI from its use.
To obtain the widget, exhibitors should visit aapexshow.com/exhibitorlogin, click on “Attendee Acquisition Widget,” access the widget code and embed it on their company's homepage.
The 2014 AAPEX is expected to feature more than 2,400 exhibitors, 5,000 booths, nearly 50 AAPEXedu sessions and 39,000 targeted buyers. More than 130,000 automotive aftermarket professionals from nearly 125 countries are projected to be in Las Vegas during AAPEX, organizers said.
To register for AAPEX, visit aapexshow.com/register.