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September 12, 2014 02:00 AM

Hybrid Shop to offer training day at SEMA

Tire Business Staff
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    GAINESVILLE, Va. (Sept. 12, 2014) — The Hybrid Shop (THS) will host a complimentary Hybrid Training Day event for shop owners during the Specialty Equipment Market Association (SEMA) Show in Las Vegas on Nov. 4-7, in partnership with Ted Wiens Tire & Auto Centers.

    The training day event is set for Nov. 3, the day before the SEMA Show opens officially, the Hybrid Shop said, from 8 a.m.–5 p.m. at a Ted Wiens Auto Service location in Las Vegas. Attendance is by invitation-only, with no obligation. Lunch is provided, and registration is required.

    Topics covered will include:

    • Practical insights into increasing car count and strategies to maximize overall profits by learning how to diagnose, service, maintain and repair all hybrid vehicle systems, including THS' proprietary HEV battery conditioning;
    • Free education and training of HEV systems and components, led by Dr. Mark Quarto, chief technical officer of Automotive Research & Design, which has a partnership with THS, and Hybrid Shop executives; and
    • Sessions on the business case for the HEV market and service offerings.

    “This Hybrid Training Day event promises to be a rewarding, valuable session for shop owners attending SEMA,” said Matt Curry, chief visionary officer for THS.

    “As the leader in delivering, exclusive, full-scale hybrid vehicle services, our main focus is to provide real-world information about the rapidly-expanding HEV market, as well as training in our proprietary hybrid services, focused on how to diagnose, service, maintain and repair all hybrid vehicle systems, and how this arms attendees with essential skills to help them continue to grow their businesses, serve new market segments, and maximize their profits.”

    THS said it will be exhibiting at the SEMA Show at booth No. 10218, Tools & Equipment, North Hall, and will host a Hybrid Celebration Party at the Boombox at Marquee Nightclub on Nov. 5.

    THS recently added two Las Vegas locations through partnerships with Ted Wiens Tire & Auto Centers and Frank's European Service.

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    Do you have an opinion about this story? Do you have some thoughts you'd like to share with our readers? Tire Business would love to hear from you. Email your letter to Editor Don Detore at [email protected].

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