GREENSBORO, N.C. (July 2, 2014) — Piedmont Truck Tires Inc. is switching its primary new tire and retread brand allegiance to Continental, severing ties with Goodyear after 14 years as a Goodyear new tire dealer and four as a Goodyear certified retreader.
Piedmont Truck Tires posted a notice on its website July 1 that it was suspending operations at its retread plant in Graham, N.C., in order to convert that facility to the ContiTread retread process. The reconfigured facility is expected to be functional again by mid-July, Piedmont said.
The dealership also now lists Continental, General, Michelin, Sumitomo and Sailun as its featured truck tire brands, along with Solideal industrial tires. The Goodyear brand is no longer listed on the website.
At the same time, Piedmont has opened a full service car and truck tire service shop in Columbia, S.C., its second location in South Carolina and ninth overall. It has six shops in North Carolina and one in Virginia.