AKRON — In this video, Tire Business Online Manager Alaina Scott and Tire Business Reporter/Blogger Jennifer Karpus discuss what part Facebook should be in social media marketing plans as understanding Facebook's News Feed algorithm continues to be confusing.
Social media marketers are watching page reach decrease and it has left many wondering if Facebook is worth the time and money or if they should be turning to other social media platforms. The Tire Business social media strategy team take on the different perspectives — marketer and user — to determine the potential fate of Facebook.