AKRON (March 18, 2014) — Tire Business will be live tweeting through the Car Care Council and Google free “Spring into Maintenance” webinar for auto care industry organizations, taking place March 20 at 2 p.m. ET.
Follow @tirebusiness on Twitter through the webinar to get live updates from the program. Don't have time to follow during the event? Just visit the page at any time to get the information.
To register for the webinar, click here.
Topics covered include:
- How many people pursue seasonal maintenance in the spring, and how many are proactive drivers seeking routine maintenance?
- Are drivers getting their vehicles serviced at dealers or service centers? Where do they do their research to determine where to take their car?
- How do successful brands reach, inform, and influence full-service consumers and do-it-yourself drivers?
- How can businesses use National Car Care Month to boost consumer awareness of maintenance and drive more business?
The Car Care Council is the source of information for the “Be Car Care Aware” consumer education campaign promoting the benefits of regular vehicle care, maintenance and repair to consumers. For a copy of the council's Car Care Guide or for more information, visit www.carcare.org.