The PanAm GP Series also runs a Florida Winter Series, supported by the Ferrari Driver Academy, for drivers to get pre-season training.
The series is supported by Italy's Fiat S.p.A.'s Abarth performance business unit.
Perhaps Hankook's highest profile motorsports engagement this year will be in Formula Drift, where it's an official sponsor and the series' defending tire brand champion.
It will support five drivers/teams this year: Chris Forsberg, CFR Champion Nissan 370Z; Fredric Aasbo, Papadakis Racing Speed Hunters Scion tC; Tyler McQuarrie, Mobil1 GoPro Chevrolet Camaro; Ken Gushi, Greddy Performance Scion FR-S; and Conrad Grunewald, CGR Megan Racing Chevrolet Camaro.
The Formula Drift drivers will compete on Hankook's Ventus R-S3 Extreme Performance Summer tire.
Hankook also will sponsor a number of drivers in off-road events, including Sean Geiser in a single-seat buggy in the TORC Series, running on Dynapro MT tires.
Other engagements include the Intercontinental Trophy Cup series, a National Auto Sport Association (NASA) series for Porsche Caymans that will use Ventus Z214 race tires, and contingency program benefits for competitors in Sports Car Club of America's National Solo, ProSolo and Club Racing events, NASA regional and national races and Time Attack races.