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March 05, 2014 01:00 AM

AAPEX schedules March 11 webinar for exhibitors

Tire Business Staff
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    MOKENA, Ill. (March 5, 2014) — “How to Use Social Media Without Breaking the Bank” is the title of the webinar scheduled for March 11 for exhibitors at the upcoming 2014 Automotive Aftermarket Products Expo (AAPEX).

    The webinar is part of the AAPEXedu webinar series AAPEX organizers planned for exhibitors at the expo, scheduled for Nov. 4-6 at the Sands Expo Center in Las Vegas. The March 11 webinar, which will be held at 4 p.m. EST, is designed to reveal proven social media strategies for exhibitors to use to grow their businesses, according to an AAPEX press release.

    In the webinar, presenter and strategic marketing expert Steve Miller will discuss how businesses can use Facebook, Twitter, LinkedIn, YouTube and other social media outlets to make sales and marketing connections in the busisness-to-business (B2B) world.

    Other webinars in the AAPEXedu series include how to use video (April); content marketing (May); branding (June); direct response marketing (July); referral marketing (August); copywriting (September); and running a booth at AAPEX (October).

    AAPEX organizers said they expect the 2014 show to feature more than 2,400 exhibitors and approximately 5,000 booths.

    To register for the March 11 webinar, visit its website.

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