MEMPHIS, Tenn. (Nov. 14, 2013) — Del-Nat Tire Corp. recently donated a tree and a check for $832 to the Memphis City Beautiful Commission (MCBC).
The tire dealer cooperative's action completes the initial part of its "Tires for Trees" program, which Del-Nat launched earlier this year.
The tree, a 14-foot sugar maple, was planted at the edge of Overton Park's new Rainbow Lake Playground during a tree-planting ceremony.
Also during the ceremony, Del-Nat presented MCBC with a check that included $1 for each of the 832 used and discarded tires collected last spring by a team of 34 volunteers—consisting of Del-Nat employees, family members and friends—from an abandoned area in South Memphis. The money will be used to plant more trees in locations selected by MCBC.