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October 30, 2013 02:00 AM

Openbay launches auto repair online service

Tire Business Staff
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    CAMBRIDGE, Mass. (Oct. 30, 2013) — Openbay Inc. has launched an online service and mobile app that helps consumers find, book and pay for local auto repair and maintenance services.

    "With the launch of Openbay, we have a unique opportunity to significantly impact the way people and businesses get their vehicles serviced," said Rob Infantino, CEO and founder.

    "Openbay reduces costs and makes finding skilled and trustworthy professionals easy."

    He said the company has taken an "uncertain and risky process for consumers and businesses with fleets and reengineered it."

    Openbay's national launch follows a pilot program conducted in the greater Boston metropolitan area. The company said it ran for a few months, was used by more than 600 vehicle owners and has nearly 400 vehicle service professionals actively participating in its member network.

    Openbay said users of its program submit automotive service requests or problems directly to Openbay's website or mobile app, listing any special requests—such as early drop off, loaner car and more. Openbay then reaches out to its network of local service professionals to request service offers on a consumer's behalf and within minutes, through the Openbay app, consumers receive multiple competitive service offers that they can compare based on price, distance, customer ratings and reviews and amenities.

    After receiving offers, Openbay said users book their appointment with the service provider they choose and pay for everything through Openbay's website or mobile app. There are no charges or fees associated with booking an appointment through Openbay and membership is free.

    "Openbay is turning a notoriously fragmented industry on its ear," said Barry Steinberg, owner and president of Watertown, Mass.-based retail dealership Direct Tire and Auto Service.

    "Letting customers drive the selection process on their terms is brilliant," he continued. "It builds consumer confidence in the decision-making process, ultimately bringing in consumers that may have pushed out service or decided against getting their vehicles serviced—a great thing for both consumers and our industry."

    According to Openbay, an additional feature of the program is users earn Openbay rewards that can be applied to services booked through the online service and/or mobile app. Openbay rewards are earned when a user shares the app with others and completes a service on Openbay.

    "Openbay is an all-around amazing service and one that I will absolutely use again," said John Pagnani, owner of a 2011 Audi S4 who was part of the pilot program in the Boston area.

    "It completely simplifies what was always a frustrating process for me," he said in an Openbay press release. "It's easy, handy and I saved a ton of money on a mechanic. I was really impressed by the whole process; everything worked out perfectly."

    The Openbay Web and mobile apps are now available to the general public. The mobile app supports iOS 6 and iOS 7 and is available on the Apple App Store.

    Openbay is funded by Google Ventures, a16z seed, Boston Seed Capital, Stage 1 Ventures and several individual investors.

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