CORONA, Calif. (Sept. 10, 2013) — Gino Tagliaferri has joined Tire's Warehouse Inc. (TWI) as manager of commercial sales and marketing.
The newly created position "is instrumental in the growth and expansion plans of TWI," the company said. Mr. Tagliaferri has extensive experience in the commercial tire business, with posts at China Manufacturers Alliance L.L.C. and CMA Inc., TWI said, which included national implementation of commercial tire sales programs.
For the past nine years he was the regional sales manager for American Pacific Industries, the exclusive U.S. importer of Gladiator tires.
"Gino is an integral member of our commercial sales team, and this addition takes us another step closer to our overall expansion plans." said Dan King, TWI's president. "We are already a dominant force in the consumer products segment and, with over 60 delivery trucks and 400,000 square feet of warehouse space, TWI is primed to provide the best service for our commercial customers as well."
Mr. Tagliaferri said he looks forward "to the development and growth in the commercial business, and helping to take TWI to the next level."
TWI's brands portfolio includes Bridgestone, Firestone, Continental, General, Falken, Hankook, Kumho, Nexen, Sumitomo and Yokohama as well as TWI house brands such as Accelera, Delinte, Doral, Gladiator, Landsail and Rotalla.