GREENVILLE, S.C. (Aug. 1, 2013) — Michelin North America Inc.'s BF Goodrich brand is launching a website dedicated to its racing activities.
The site, www.bfgoodrichracing.com, contains news, event calendars, racing results, video, photos and social media feeds that enable visitors to track BFG's latest racing-related developments.
The site celebrates BFG's 40-plus years of involvement in motorsports, competing in on– and off-road varieties of racing.
Among BFGoodrich Tires' racing actitivities in 2013 are sports car, off-road short-course, drag, desert, rally and extreme rock crawling.
In addition, the site links to other online sources of racing information, such as those featuring its Team BFGoodrich ambassadors who regularly compete in various racing disciplines.
"The BFGoodrich brand has legions of passionate fans," said Chris Baker, motorsports director for BFGoodrich Tires and Michelin North America.
"Whether their interest lies in asphalt or off-road, they can get direct and specific information about BFG racing and the tires that help us cross the finish line first."