DENVER (May 31, 2013) — In support of National Tire Safety Week, June 2-8, Schrader International Inc. has launched a short online video to educate consumers on proper tire inflation.
The video, "A Half-Pint of Prevention," talks about the importance of proper tire inflation, as well as the safety, fuel economy and environmental benefits of tire pressure monitoring systems (TPMS). The short story also highlights best practices for service and repair professionals for assisting TPMS customers throughout the year, according to Schrader, a TPMS manufacturer.
"Tire safety is an essential component of safe driving. We recommend that motorists inspect their tires and tire pressure each month, and also that they understand how the TPMS system warns them of any serious under-inflation situations," said Trevor Potter, vice president of North American Aftermarket Sales at Schrader. "We also recognize the vital role that the service and repair industry takes in helping to educate consumers about best practices in tire safety."
For vehicles equipped with TPMS, Schrader said it recommends consumers be aware of what the TPMS warning symbol looks like and to understand how to properly respond to the symbol—which illuminates on the dashboard when any one or more tires is under-inflated by 25 percent or more.
Schrader provides TPMS information on its three-in-one website—TPMSMadeSimple.com (for drivers), TPMSMadeEasy.com (for the aftermarket), and TPMSMadeRight.com (for vehicle manufacturers)—to address audience-specific TPMS needs.
To view the video, visit Schrader's website.