HANNOVER, Germany (May 16, 2013) — Continental A.G. has changed the look of its logo — making its prancing horse more stylized — and strengthened the use of the new corporate tagline "The Future in Motion."
Continental Chairman Elmar Degenhart disclosed the changes to shareholders at the firm's annual meeting in Hannover May 15, saying the "more contemporary, fresh design" reflects the firm's new core message.
"Our technological solutions are helping people enrich the quality of their lives through mobility and structure their living space in a sustainable way," he said.