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May 07, 2013 02:00 AM

Kenda swings for fences with Cincy Reds

Tire Business Staff
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    (American Kenda Rubber Ind. Co. Ltd. photo)
    Kenda USA's banner is displayed alongside Ford's and Kroger's in Great American Ballpark in Cincinnati.

    COLUMBUS, Ohio (May 7, 2013) — American Kenda Rubber Ind. Co. Ltd. has renewed its partnership with the Cincinnati Reds at the Great American Ballpark in Cincinnati.

    The deal is in its second year for the tire maker, which does business as Kenda USA.

    "Cincinnati is an important location to our distribution and we wanted to show our appreciation to Cincinnati by supporting the Reds and their fans in the team's quest for a world series," said Eric Yang, automotive marketing manager for Kenda.

    "With the 2015 All Star game coming to Great American Ballpark, coupled with the recent success of the team, there is so much excitement surrounding the Reds. It's a great feeling to be part of such a great city and organization."

    Reynoldsburg, Ohio-based Kenda said it also has partnerships with the Houston Rockets, Columbus Blue Jackets, Columbus Clippers and The Ohio State University Athletics.

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