Hello, I'm Alaina Scott. Welcome to Tire Business NewsPoint, your video source for exclusive tire industry news.
Tire Business reporter Jennifer Karpus attended the launch of the Michelin Pilot Sport All-Season 3, where Jamey Fish, Michelin's director of consumer experience marketing, spoke about the tire maker's focus on the ultra high performance segment.
Patrick Long, a motorsports racer for Porsche, also spoke at the event, explaining that no matter which auto manufacturer a racer drives for, it is important for them to be able to trust the tires they drive on.
That's it for this edition of Tire Business NewsPoint. Be sure to check out the Jan. 21 edition of Tire Business, which includes a special section on motorsports and high performance. I'm Alaina Scott. Thanks for joining us and be sure to catch another exclusive industry report on Jan. 28.