MONROE, Mich. (Jan. 11, 2013) — Tenneco Inc. has debuted its 2013 Expert Plus dealer loyalty program.
The updated program includes increased consumer offers and trade rewards, new point-of-sale merchandising and a full calendar of exclusive promotions that the company said will help continuously drive new ride and emissions control sales to its members.
The Expert Plus program, created to help automotive service businesses increase their share of the undercar service market, offers consumer promotions, members-only sales incentives, consumer education materials, technician training rewards and other benefits, Tenneco said. The enrollment fee for the annual program is $99.
"Our 2013 Expert Plus program delivers the perfect combination of sales, training and merchandising tools, making it easy for our trade partners to sell premium products and increase their ride and emissions control sales and profits," said Sheryl Bomia, North American Aftermarket programs manager for Tenneco.
The membership package features a "Preferred Customer" rebate coupon book that allows service shops to extend promotional offers on Tenneco products outside of the standard promotional periods.
The package also includes a Monroe digital wall-mount LED clock; a pair of Monroe and Walker educational booklets; a Monroe appointment calendar; and other point-of-sale materials.
The loyalty program allows members to be listed on online Dealer Locators for Monroe and Walker, the company said, and provides access to tech support and the updated, resource-filled Expert Plus website.
For more information, call 800-603-6834 or visit the Expert Plus website.