SCOTTSDALE, Ariz. (June 5, 2012) — Discount Tire Co. Inc. (DTC) is putting up $25,000 prize money for the winner of a three-race mini series within the inaugural Global RallyCross (GRC) season,
DTC's creation of the Discount Tire-America's Tire Cup expands its sponsorship presence in GRC — a racing series that combines the best aspects of circuit racing, off-road racing and rally competition — beyond its backing of driver Travis Pastrana.
The America's Tire Cup designated races are at Texas Motor Speedway (June 9), New Hampshire Motor Speedway (July 14) and the season-ending event at Las Vegas Motor Speedway (Sept. 29).
Drivers earn points for each race based on their finishing result; the driver with the highest aggregate score from all three races wins the Discount Tire-America's Tire Cup competition and cash prize, DTC said. The series has five race weekends scheduled this season; the first was May 26-27 at Charlotte Motor Speedway.
The U.S. variation on the established European sport of rallycross pits small production-based cars against each other for door-to-door racing that features dirt, asphalt, and a 70-foot gap jump. Drivers progress through a series of timed heats involving multiple cars to a final, winner-takes-all race, DTC said.
“Discount Tire is supporting Global RallyCross in a big way and the Cup competition can only increase the intensity and excitement for the fans,” said Mr. Pastrana, who's driving a competiton-prepped Dodge Dart. “The racing action in the GRC season finale will be awesome as every driver will be running for the Cup prize.”
Race fans can follow the action on GRC's website.
Discount Tire/America's Tire also sponsors drivers in the NASCAR Nationwide Series, Monster Energy AMA Supercross, Formula D and Global RallyCross Championship racing.