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November 01, 2011 02:00 AM

Tirecraft Canada names new prez

Tire Business Staff
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    BURGESSVILLE, Ontario (Nov. 1, 2011) — Tirecraft Canada Inc. has named Corey Miller, president of Miller Tirecraft in Halifax, Nova Scotia, the president of Tirecraft Canada, effective Nov. 1.

    Outgoing President Don Gauthier will focus on his responsibilities as general manager of the Tirecraft Ontario region, according to a Tirecraft spokesman. Like Mr. Gauthier, Mr. Miller will serve a two-year term as president before stepping down for the company's next leader.

    The spokesman said there is no one in place to take over at the end of Mr. Miller's term and that a candidate will be selected at a later time.

    Mr. Miller's family-owned dealership joined the Tirecraft group in November 2009, gaining exclusive rights to the Tirecraft and Signature programs for all four Atlantic provinces. Since then, the company has added two corporate and 13 associate store locations for a total of 23. In addition, he serves as the chair of Tirecraft's national retail strategic planning committee.

    “The Tirecraft program has opened a lot of doors for us in such a short time,” he said. “It continues to offer countless opportunities going forward, not only for increased membership, but for many new business tools and enhancements as well.”

    Mr. Gauthier said he was pleased with the progress the national organization made during his tenure as president.

    “When we initially rebooted the Tirecraft program, we planned on keeping it regional,” he said. “But within the first year we knew we had to go national because our suppliers and customers alike were looking for consistent coverage across the country. We are now there with representation in all provinces.

    “Probably the most gratifying part is that we have done it with partners who have a ton of integrity, are very much hands on in day-to-day operations, share a common team vision and are very much committed to growing the Tirecraft brand together.”

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