CITY OF INDUSTRY, Calif. (Aug. 20, 2010) — Falken Tire Corp. and Pro-Motion Distributing are teaming up to produce the “After Hours” party at the 2010 Specialty Equipment Market Association (SEMA) Show in Las Vegas.
Fontana, Calif.-based Falken said the event—which will be held Thursday, Nov. 4 in the LAX Night Club inside the Luxor Hotel & Casino in Las Vegas—will be returning for a ninth year in association with K&N, AEM Induction, Shining Monkey Car Care Products, AEM Electronics, Alanine, DC Sports, Stop Tech, Powerslot, Sparco, and a number of other companies.
Falken will have an invitation-only private reception at the club from 9-10 p.m., with the party “open for VIPs” from 10 p.m. to 2 a.m. Making appearances at the event will be Team Falken and the “Falken Tire Umbrella Girls,” the company added.