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August 03, 2010 02:00 AM

Atturo Tire names distribution agent in Brazil

Tire Business Staff
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    BLAND, Mo. (Aug. 3, 2010) — Atturo Tire Corp. has entered an agreement for exclusive distribution of its ultra-high-performance Atturo AZ800 line in Brazil with RC Comercio, which will do business as Atturo Pneus Brazil.

    Bland-based Atturo said it views Brazil “as a key market for our global distribution program as well as a regional indicator of the brand's potential for South and Central America. The development of a dedicated partner in Atturo Pneus Brazil is a tremendous opportunity to deliver our value-oriented AZ800 UHP tire to a critical market.”

    The first shipments of Atturo tires were expected to reach Brazil this week, the company said, noting that the country's economy is among the 10 largest in the world and second only to the U.S. in the Western Hemisphere.

    “With annual growth expected at 5 percent, it is predicted that Brazil will soon have the fifth-largest economy in the world,” Atturo said. “The Brazilian market demands a quality non-Chinese product. The Atturo AZ800 perfectly fits this niche as a tire with proven quality and the proper ratings for SUV, cross-over and sport truck fitments at a value price point.”

    Atturo added that its tires are manufactured in Taiwan and offered through exclusive dealers in certain territories worldwide.

    More information about the company is available at its U.S. website or its website in Brazil.

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