DANBURY, Conn. (March 16, 2010) — Honeywell Consumer Products Group, through its FRAM Advantage technician-based program, is offering consumers a $5 coupon for an oil change.
The program is meant to help repair shops attract and retain more business and build customer loyalty, Honeywell CPG said.
Participating FRAM Advantage installers will receive a turn-key kit in the mail with coupons for customers who get their oil changed with FRAM-brand filters.
Customers can then submit their coupons with their proofs of oil change purchase to receive a $5 voucher off their next FRAM oil and filter change at the same outlet.
Distributors and shops interested in the FRAM Advantage program can visit the Web site, contact their local Honeywell CPG sales representative or call 800-890-2075.
The $5-off incentive program expires June 30 but the vouchers are valid until April 15, 2011.
FRAM Advantage, launched last year, offers participating shops training modules and technical information relative to oil and air filter installations through the FRAM Advantage Web site.