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September 02, 2009 02:00 AM

Federated to host ‘Get Dirty with Kenny' promo winners

Tire Business Staff
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    STAUNTON, Va. (Sept. 2, 2009) — Five lucky Federated Car Care Center members will get the chance to race against NASCAR driver and dirt track legend Ken Schrader Sept. 14 after being chosen winners in Federated Auto Parts' “Get Dirty with Kenny” promotion.

    The fun face-off will take place at I-55 Raceway in Pevely, Mo.

    “Last year's event was a lot of fun for everyone involved, especially for Kenny, who had a great time hosting everyone and showing them the ropes about dirt track racing,” said J.R. Bishop, director of motorsports and event marketing for Staunton-based Federated. “We received terrific feedback from those who participated last year and we know this year's winners will have a great time.”

    The Federated Car Care Centers winners are: Isaacs Garage of Wilmington, Del.; Dale's Service and Repair of Neoga, Ill.; Cosand Automotive of Burr Oak, Kan.; D & J's Economy Garage of Portland, Ore.; and Brad's Auto Repair, Palmyra, Va.

    To be eligible to win a chance to “Get Dirty with Kenny,” Federated said a shop had to have been fully enrolled as a Federated Car Care Center member by July 15. All members in good standing were automatically registered to earn a chance to win the all-expense paid trip to I-55 Raceway.

    Federated is one of the largest auto parts distribution and marketing organizations in North America.

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