CYPRESS, Calif. (May 15, 2006) — Toyo Tires (U.S.A.) Corp. will hold a national sweepstakes to mark the June 16 Universal Pictures' release of The Fast and The Furious: Tokyo Drift.
The Gettin' Sideways Sweepstakes, which began May 1 and runs from through July 31, does not require a tire purchase to enter. The grand prize will be a red Mitsubishi Evo 9 shod with Toyo Proxes 4T ultra-high performance tires and styled after one of the cars featured in the film.
The second-place prize is a movie-themed Toyo Tires red and black Les Paul electric guitar made by Gibson.
In the upcoming sequel, Toyo said it will have its greatest visibility to date because its tires will be placed on many of the vehicles featured in the film.
“Toyo's association with The Fast and The Furious: Tokyo Drift is big, and we are celebrating by having a sweepstakes promoting the movie, which will be remembered by people for a long time," said Dana Zamalloa, Toyo's senior marketing communications manager.
During the sweepstakes, purchasers of any four qualifying Toyo tires will receive an assortment of Meguiar's NXT Car Care products.