RANCHO CUCAMONGA, Calif. (May 11, 2006) — Kumho Tire USA Inc. has named Arnold Poblete market research manager.
In the newly created position, Mr. Poblete will evaluate and analyze market trends and statistics to support new product development and marketing.
Previously he served as a marketing supervisor at Yokohama Tire Corp., where he worked in finance, inventory and market research.
“The tire industry has been very aggressive due to many factors, such as a robust economy, new products and sizes, rising raw materials and fuel prices,” he said. “Our job is to react constantly to these changes and demands in a way that benefits Kumho and its customers.”