RANCHO CUCAMONGA, Calif. (April 21, 2006) — Falken Tire Corp. has developed a drifting safety video in partnership with California law enforcement to encourage safe driving among high school students.
The program, dubbed D.O.T. or “Drift on Track,” will be used along with other driving and sober graduation messages. Falken said the video will be shown at select high schools in southern California this year and will expand to a nationwide program in 2007.
The video features team drivers Calvin Wan, Chris Forsberh, JR Gittin and Ryan Hampton at Formula D and D1 Grand Prix events giving a history of drifting. The drivers also discuss how drifting is best learned and improved in a safe environment. Some drivers also will attend select schools to answer drifting questions, Falken said.
“Falken wanted to take a proactive stance to help educate young drifting enthusiasts and aid in voicing the importance of drifting safety,” said Nick Fousekis, Falken's brand manager. “We've been a leading supporter of drifting for the U.S. since 2003 and truly believe it's our responsibility and the automotive aftermarket's responsibility to help protect and educate current and future drifting fans.”