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November 11, 2005 01:00 AM

Firestone Ag launches Web site re-design

Tire Business Staff
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    DES MOINES, Iowa (Nov. 11, 2005) — Bridgestone/Fireston'es Firestone Agricultural Tire Division has re-designed its company Web site, www.firestoneag.com.

    The upgraded site makes it easier for Firestone dealers and customers to get up-to-date information about each of the company's tire lines, including agricultural, construction, forestry and ATV tires, BFS said.

    The company replaced the “Data Book” feature with what it called a simpler, quicker “Tire Finder” feature that gives visitors three simple ways to find tire information.

    “This Web site re-design will make our site more useful and convenient for our customers,” said Jeff Wilson, the division's marketing manager. “The new Tire Finder is designed to be faster and easier to use than the old Data Book, and our new site design will make it even easier to find information about all of our products for the agricultural, forestry, construction or ATV segments.”

    The site's dealer-locator feature also has been improved, Mr. Wilson said.

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