LAS VEGAS (Nov. 3, 2005) — Falken Tire Corp. is launching a range of tires aimed at the steadily growing mid-range luxury sports car market.
The new range, the FK 452 series, is being targeted at owners and tuners of “early generation luxury VIP imports and European and domestic sedans,” the firm said at the product line's launch during the 2005 SEMA Show in Las Vegas.
These early model chassis employ many of the most sophisticated power train and suspension systems available today are poised to capitalize on the growing demands for mature automotive purists who understand the delicate balance of form and function,” the firm said.
Falken Tire, a subsidiary of Japan's Sumitomo Rubber Industries Ltd., will roll out 53 sizes of the new line in 16- to 22-inch rim diameters in the second quarter of 2006, ranging from 205/55R16 to 285/25R22. A further 19 sizes will be available starting in the third quarter.
At the SEMA presentation, the company said this segment slots in between the entry-level tuner class, dominated by front-wheel-drive imports, and the upper level luxury and exotic sports cars.
Falken has created a dedicated Web site—www.fk452.com—for the tire line.