GREENVILLE, S.C. (June 29, 2005) — Michelin North America Inc.'s BFGoodrich brand is running a “Mustang Mania” promotion for tire dealers.
In the promotion, BFGoodrich dealers will have the chance to win a 2006 Roush Stage 3 Ford Mustang. The contest, which runs from July 1 to Aug. 31, is aimed at dealers selling BFGoodrich's ultra-high performance g-Force T/A tire line.
For each g-Force T/A the dealer sells, the person making the sale will receive one chance to win the Mustang. The salesperson fills out a form that will be distributed by Michelin for each entry. A winner will be chosen at random after the contest's close, a spokesman said.
To participate, dealers must have a current authorized dealer agreement signed with Michelin Americas Small Tires for BFGoodrich products. The program is open to salespeople at eligible dealerships only.
Michelin said it also will award other prizes, ranging from gift cards to cash.