Continental Tire North America Inc. has named former Cooper Tire & Rubber Co. and Pirelli Tire North America Inc. executive Carl Casalbore director of passenger and light truck dealer sales for the U.S. and Canada.
He will be responsible for the development and management of the dealer sales channel for Conti's passenger and light truck replacement tire business. Mr. Casalbore's hiring coincides with the departure of Jim Seidel, former director of dealer sales, after about a year with CTNA.
Mr. Casalbore, former vice president of marketing and retail sales for Cooper, left the firm effective April 11. He had worked at Cooper since 1999 after 20 years with Pirelli.
Mr. Seidel joined CTNA in early 2004 and was responsible for the growth of its dealer sales channel. He oversaw regional managers and their teams as well as key account managers for American Car Care Centers Inc., Tire Alliance Groupe and TreadTech.