Tom Kopplin, chairman and CEO of All Sports Tire Co. L.L.C., used the SEMA Show to promote the expansion of the firm's Collegiate Tires product range to include tires for fans of the Tennessee Volunteers, Alabama Crimson Tide and Georgia Bulldogs, with more offerings to come as soon as capacity is available. Goodyear is making the tires at its Fayetteville, N.C., plant.
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