TBC Corp.'s two-pronged presence in the U.S. tire retail scene-wholly owned Tire Kingdom and NTB stores and franchised Big O Tires outlets-is reflected regionally, where Tire Business' analysis of the market geographically shows Tire Kingdom/NTB among the 10 largest retailers in six of the 10 zones and Big O in three.
Tire Kingdom/NTB is the largest retailer in one region and No. 2 in another, the South Atlantic and Southeast, and Big O franchisees make up the largest retail network in the Mountain zone.
Discount Tire Co. Inc., No. 2 nationally in terms of outlets, also shows up in five of the 10 regions but isn't the largest in any of them. It is, however, No. 2 in two regions, Mountain and Southwest Central.
Les Schwab Tire Centers Inc., No. 3 nationally among independents, is No. 1 in the Pacific and No. 4 in the Mountain regions.
Based on total outlets and retail sales volume, Bridgestone/Firestone is considered the largest tire retailer in North America, and its strength shows up regionally as well.
It ranks among the 10 largest retailers in all 10 geographic zones, including the top spot in five of the 10 with its Firestone Mastercare, Tires Plus and Expert Tire outlets.
TB's regional breakdown is based on Rubber Manufacturers Association shipment data, natural geographic boundaries and the territorial spread of the major retailers' store networks.
Goodyear-with its Goodyear Auto Centers, Just Tires and Allied Tires chains-and Sears, Roebuck and Co. also show up in all 10 regional Top 10s.
Distribution strength among the leading retailers is most concentrated in the Pacific and New England regions, where the 10 largest retailers make up 30 and 27 percent, respectively, of total retail tire outlets there.
The Northwest Central (or Great Plains states) and Southeast Central are the least concentrated, with the 10 largest retailers accounting for only 12 and 13 percent, respectively, of those regions' retail tire outlets.